Tell the Truth
On the
air.
15 conversations with podcast hosts since 2018, about messaging, sales, AI and the truth a business tells about itself.
2026
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AI Replaces Tasks, Not People (Greg Rosner Interview)
Greg joins Dr. Wes Fisher to discuss AI agents, human accountability, feedback loops and how clearer business messaging gives an AI workforce useful context.
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Greg Rosner on AI, B2B Messaging, and Building Buyer Trust
Why so many B2B companies still can't say who they serve, why they exist and what makes them different, and what changes when buyers arrive already briefed by AI.
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Truth Extraction, the Brand Signal Score and an AI Workforce You Can Trust
The ScaleSpark founders talk with Greg about truth extraction, the Brand Signal Score and what it takes to build an AI workforce you can actually trust.
2025
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Greg Rosner on Messaging, Empathy, Trust, Storytelling
Why messaging carries more weight than most marketing teams admit, where AI fits in a business, and why empathy and trust still decide who wins the customer.
2024
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The Power of Problem-Based Selling with Gregory Rosner
Why the strongest sales conversations start with the buyer's problem, and how problem-based selling changes what a team says first.
2022
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"More 2 Marketing" with Greg Rosner from PitchKitchen
Where marketing is heading, and why the big shift is from solution-centric marketing to problem-centric marketing.
2021
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Greg Rosner: PitchKitchen CEO and Founder
Greg's path from B2B sales to founding PitchKitchen, and what actually makes a sales presentation or a website sell.
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Dominate the Competition with a Compelling 3-to-5 Word Marketing Message
How to boil a company's story down to a message short enough to remember and sharp enough to beat the competition.
2020
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Interview with Greg Rosner, Founder and CEO of PitchKitchen
How CEOs fix bad sales decks and remote demos, and how to rebuild a homepage that only talks about itself.
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Greg Rosner of the PitchKitchen on Perfecting Your Sales Pitch
Putting the prospect at the center of the pitch, practicing real empathy instead of selling feature after feature, and asking the right questions at the right time.
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Greg Rosner, Founder and CEO of PitchKitchen
How PitchKitchen fixes bad sales presentations, on QuickMail's cold email podcast.
2019
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Strategic Sales Messaging with Greg Rosner
Greg walks through his approach to strategic sales messaging and the work PitchKitchen does with B2B sales teams.
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Greg Rosner Gets Real About Turning Presentations into Conversations
How Greg's B2B sales career led to PitchKitchen, and why the best presentations work as conversations.
2018
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Top 5 Ways to Make Your Presentation More Effective
Five practical changes that make a B2B sales presentation land with the people in the room.
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Creating Conversations Through Your Presentations with Greg Rosner
Why the best presentations behave like conversations, and how to build one that gets the buyer talking.